Google analytics vs Webmaster tools data
-
Hi
Which is more accurate WT or GA data ?
Since GA reporting a KW (thats very recently fallen from page 1 to 3 hence looking into data to find the cause) in the Organic part of Search tab as having generated just 1 visitor over a month (hence presuming fall could be due to low visits from a page 1 result) whilst under Search Engine Optimisation tab (data sourced from WT i think) its reporting 5 click thrus from 150 impressions over same period resulting in a quite good 3.33% CTR (hence wouldn't expect to be the cause of a fall) and what i would have thought GA would report as 5 visits instead of the 1 they do report !?
The reason im looking for answer in the data is because no on-page has changed and still scoring a grade A and off page metrics have all improved across the board (apart from small drop in majseo's Trust Flow) such as increased links, RD, Citation Flow, Ref Subnets etc etc etc
Cheers
Dan
-
Thanks Guillermo
-
Yes, only organic search results appears
-
Sorry if this is obvious but im just checking:
In the search engine optimisation tab of google analytics i take it that the queries and other info are solely in regard to organic search ?
Im sure thats so but just double checking ??
cheers
dan
-
Unfortunately, I don't think you are able to do that.
I found this link that it might help you a little bit more. See under "Discrepancies in Clicks and Visits":
https://support.google.com/analytics/answer/1034383?hl=en
It's not specifically about Webmaster Tools but it can help you understand this miscorrelation even deeper. I've never been able to equal these numbers but I did manage to reduce the discrepancies to the minimum.
-
Do you know if its possible to look at the instances of the click thrus in GA search engine optimisation tab ? for me it doesnt let me select the keyword to see a line graph of instances, if i could see it then i would be able to correlate the click thrus with the day of the one visit hopefully and hence conclude that the 5 clicks refer to the one visit.
-
From my experience this is probably the case. I saw this miscorrelation a few times but never differing in very high numbers. Also, it could be the case that your GA tracking code is not inside your tag. Is that possible?
I had several clients that were placing the tracking code at the end of the tag. They've all missed visitors that click quickly through pages on their site before the Google Analytics tracking code executes.
-
Hi Guillermo
Thanks for your comments
So are you saying that 5 click thrus being reported by webmaster tools is most likely to be just the one visit ? since GA is showing only 1 visit
Cheers
Dan
-
Hi Dan!
Google Analytics tracks visitors using cookies, not IP addresses. This way, if an impression of your site is clicked more than once in one session (less than 30 minutes) by the same user, it will still count as one visitor for GA.
Hope that helps.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Whatstuffwherebot user agent messing up Google Analytics
Starting yesterday, Aug 26, 2020, I noticed a new bot crawling our site with user agent whatstuffwherebot. Google Analytics is counting these hits as human traffic, completely throwing off my numbers - yesterday, Analytics reported nearly triple my typical number of visitors. As of now, Search Console only shows data through Aug 25 so I don't know if Search Console is also affected. Is anybody else seeing something similar? Does anybody know what the whatstuffwherebot bot is? I don't get any results when I search on Google or Bing. For what it's worth, the traffic is coming from Columbus, OH, running over Amazon AWS via 278 different IP addresses so far. Also, WordFence (my WordPress security plugin) correctly identifies these hits as bot traffic.
Reporting & Analytics | | ahirai0 -
Drop in Bounce Rate in Google Analytics
Hi guys, I have recently seen a large drop in bounce rate (from GA) which seems unnatural for one of our clients website. Since the start of 2018, the bounce rate was consistently between 40-60%, and then saw a random spike, and now for the past two weeks, the bounce rate is below 10%. I was wondering if anyone had any ideas if this is a problem with GA, or the site itself. Site: https://www.zoomocarcredit.com/ Any comments/feedback is greatly appreciated. Thanks in advance! Jack. SnP0Hc4
Reporting & Analytics | | ChemistryMarketing0 -
Google Analytics reporting traffic for 404 pages
Hi guys, Unique issue with google analytics reporting for one of our sites. GA is reporting sessions for 404 pages (landing pages, organic traffic) e.g. for this page: http://www.milkandlove.com.au/breastfeeding-dresses/index.php the page is currently a 404 page but GA (see screenshot) is reporting organic traffic (to the landing page). Does anyone know any reasons why this is happening? Cheers. http://www.milkandlove.com.au/breastfeeding-dresses/index.php GK0zDzj.jpg
Reporting & Analytics | | jayoliverwright2 -
Is Webmaster Tools Useless as a broken Link Detector?
Buongiorno from yes we still have free parking Wetherby UK!
Reporting & Analytics | | Nightwing
Ok when it comes to detecting broken links I'm getting really frustrated with webmaster tools. Now I'm probably going to end up with egg on my face with this one but here is an example of webmaster tools reporting a broken link which i cant find. http://i216.photobucket.com/albums/cc53/zymurgy_bucket/phantom-broken-links_zpsb74e1246.jpg Having trawled through the code i just cant see the knackered link? Is it a phantom report or is something usefull being detected here? Grazie tanto,
David1 -
My Google Webmaster Search Queries are 0??!!
For the past 2 days Google Webmaster has recorded 0 search queries to my site, but traffic seems stable. Any ideas about why this is happening and what I should do about it? Or is it a Google glitch I should not be concerned about (hoping for this option)
Reporting & Analytics | | theLotter0 -
Google Analytics Report throws up Google as a referrer
Good morning from Wet & Windy 12 degrees C wetherby UK... Using Google analytics I've noticed in the traffic sources refferer subsection some traffic is categorized as originating from Google. Whats puzzling me is.... I know a huge amount of traddic stems from Google but as the below screenshot illustrates only 21 visitors come from Google: http://i216.photobucket.com/albums/cc53/zymurgy_bucket/google-refferal-sources-top-levelcopy.jpg And when i drill down some are coming from Google mobile 😞 http://i216.photobucket.com/albums/cc53/zymurgy_bucket/google-referral-sourcescopy.jpg Is traffic categorised as Google referrer down to Google hiding searches via ssl as explained here: http://i216.photobucket.com/albums/cc53/zymurgy_bucket/google-referral-sourcescopy.jpg Any insights welcome 🙂
Reporting & Analytics | | Nightwing0 -
Google Analytics - Intelligence Custom Alerts
When you add an intelligence custom alert does it look at the history and backdate issues? I've added a few custom alerts, even basic ones like my homepage gets 5 views, create an alert. I either need to wait a day or something is going wrong. Cheers.
Reporting & Analytics | | Seaward-Group0 -
How do shortened links show up in Google Analytics?
Hey, How do shortened links show up in GA? So if I tweet about something and use bitly, does twitter get the referral? I am thinking not. I have never seen bitly show up as a referrer, but we gets lots of clicks from those links. Hmmmm. Anyone? E
Reporting & Analytics | | ErinTM0