Twitter interactions
-
We would love for some feedback as we're facing an internal dilemma on how to utilize twitter for our business. We are launcing a new travel site that will connect travellers based on their activities and also serve as a booking platform.
One part of our marketing team suggests we make two seperate twitter accounts; one 'formal' that follows a structured guideline in posting relevant material and one for the Social Media manager to reply to people as site official.
The other part suggests we reply and interact using the 'formal' account; no second twitter account needed for interacting.
What would you suggest?
-
I would agree focus on one twitter account. The only reason you might want a second twitter account is from something like customer service. However very often you will find that this just leads to confusion and customers will mention your marketing twitter account rather than your customer service twitter account. As for the tone of the account that is something that you have to work out on your own. You tone on twitter should reflect your brand. But remember it is a social medium and so generally the tone is more conversational. Hope that this helps.
-
Thank you for the answer, has anyone else anything to suggest?
-
Maintain the single account. You want to concentrate your efforts into a single location for interaction and max SEO benefit (testing done you naysayers so shush about it not being beneficial)
Studies have show an optimal interaction (tweet) rate is roughly around 4-5 tweets a day. I have a feeling this is because people are sick of seeing what others had for lunch or when they went to the restroom but keep these numbers in mind.
I would suggest a business keep it below 10 tweets a day at max as you are not an individual user.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
How to see who shared my link on twitter
I post many blog posts on twitter, but How to see who shared my link on twitter? What I need to search to find out this?
Social Media | | varunrupal0 -
Twitter Account Locked Issue
Hi, Has anyone experienced issues unlocking Twitter accounts that has a mobile phone connected with it that is no longer valid? I have situation where an account is locked and in order to unlock this a code must be sent to the mobile number that was originally used to set this account up but the number in question is now obsolete and not in use. I've made numerous attempts to contact Twitter's customer service but they are almost non-existent and not unresponsive. Does anyone have any suggestions how I can resolve this or know a direct contact email or number for Twitter? Kind Regards
Social Media | | Carl2870 -
Twitter Help
Apologies if this is the wrong place to ask a question on Twitter. Something has perplexed me, both these tweets contain videos and both have been RT on my account On one you have to click into the BBC tweet to play the video, the other straight away plays and credits the original source. (see pics). When the video plays in the 2nd example you always get more interaction, RT's, likes etc compared to a RT where you have to click again. How does this happen? I've managed to do it once but cannot replicate it, even with the same tweet!! I'm sure it's something totally obvious. Here's how they look (images) http://imgur.com/a/G6ods
Social Media | | RichardUK0 -
Does anyone have a great way to determine where your new Twitter followers are finding you?
We are enjoying some good success with finding new Twitter followers for our account, but the majority of the new followers do not seem to be coming as a result of our posts. How can I determine where these new followers are finding us? Google Analytics can explain those coming from our website but what about the others? Thanks to all for helping!
Social Media | | tempegov
Kris0 -
Twitter T&Cs
We're considering running a promotion to donate some cash to a charity for every new follower we gain during our user conference. Could this be considered buying followers, which could put our account at risk for closure?
Social Media | | jcommerce0 -
Does adding a twitter or facebook feed to a website help rankings in regards of providing fresh content?
I have been asked if this is a sufficient way to provide fresh content to a website, however I am unsure if Google considers this as "fresh content", and I can't seem to come across a clear answer. Any thoughts?
Social Media | | pderas0 -
Twitter lists - Transferring from 1 account to another
Hi Does anybody know how to transfer Twitter lists from 1 account to another ? Twitter says this isnt possible but is anyone aware of any software that can do this (or technique) ? Both accounts have the same owner Many Thanks Dan
Social Media | | Dan-Lawrence0 -
Is twitter a waste of time to gain traffic
Hi i am wondering what people's thoughts are with reference to twitter. I use twitter and enjoy twitter but i have never had any traffic from twitter. I use facebook which i am not a fan of and i get a lot of traffic from it. Just wondering if there is a knack to getting traffic from twitter or are other people finding out the same as me that twitter does nothing to generate traffic or increase your profile
Social Media | | ClaireH-1848860