Is Tumblr being used as a social algorithm for Bing and Google?
-
Hi Y'all,
Bing uses Pinterest as part of its image search by using pins of users...But what about Tumblr? Is Tubmlr still a good source for a ranking factor when pointing an image link to your blog?
Our industry is pretty boring, so we would get a few clicks here and there a month, but nothing compared to Twitter, Facebook, Pinterest...but overall is Tumblr a good backlink every time a blog is posted for search algorithms?
-
Shawn,
Good question, although to me it seems like there are actually two questions in there. Social signals and backlinks are not quite the same things. Social signals arise when a link to your content is tweeted, pinned or shared on Facebook. These links are all (or nearly all) rel=nofollow, so they don't pass any authority to your site. Some folks think that social signals will affect your rankings,but earlier this year Matt Cutts made it quite clear that they don't. The value of social is then as a new source of traffic - and it can be especially valuable in terms of lead generation and list-building. Now, a post that does well on social media might attract some traditional backlinks, but it isn't the social sharing itself that will improve rankings.
If you can find the right vibe on Tumblr (and you do, or you will be ignored), the community there is very active. Just like every other social site, the links are nofollow. You can hack this by hard coding a link to your site into your Tumblr's template. I'm not sure how well it works. I did this as an experiment, and the links don't show up in Moz or Webmaster Tools.
So... after all that.... If the you want to reach the people using Tumblr, go ahead and Tumbl away. Don't do it for "SEO" though.
Hope that helps.
Michael
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Product Pages not indexed by Google
We built a website for a jewelry company some years ago, and they've recently asked for a meeting and one of the points on the agenda will be why their products pages have not been indexed. Example: http://rocks.ie/details/Infinity-Ring/7170/ I've taken a look but I can't see anything obvious that is stopping pages like the above from being indexed. It has a an 'index, follow all' tag along with a canonical tag. Am I missing something obvious here or is there any clear reason why product pages are not being indexed at all by Google? Any advice would be greatly appreciated. Update I was told 'that each of the product pages on the full site have corresponding page on mobile. They are referred to each other via cannonical / alternate tags...could be an angle as to why product pages are not being indexed.'
Intermediate & Advanced SEO | | RobbieD910 -
Acceptable use of availability attribute 'preorder' value in rich snippets schema markup and Google Shopping feed?
Hello all, Could someone please advise on acceptable use of the availability attribute 'preorder' value in rich snippets schema markup for our websites and the Google Shopping feed? Currently all of our products are either 'in stock' or 'out of stock', also mentioned was 'available for order' but I found that in the 2014 Google Shopping update, this value will be merged with 'in stock' here 'We are simplifying the ‘availability’ attribute by merging ‘in stock’ with ‘available for order’ and removing ‘available for order’. The products which we would like to mark as 'preorder' have been in stock and then sold out, however we have a due date for when they will come back into stock, so therefore the customer can preorder the product on our website i.e. pay in advance to secure their purchase and then they are provided with a due date for the products. Is this the correct use of the 'preorder' value, or does the product literally have to never have been released before? The guidance we have is: 'You are taking orders for this product, but it’s not yet been released.' Is this set in stone? Many thanks in advance and kind regards.
Intermediate & Advanced SEO | | jeffwhitfield0 -
How is Google's algorithm evolving in terms of DA vs PA value?
how is Google evolving in terms of value for DA vs PA? Is having a link from a DA 75 + PA 25 better than having a link from a DA 50 + PA 50, assuming such 2 websites are otherwise identical? I have a couple of .EDU backlinks where DA is around 80, though PA 1. Would be DA 40 with a PA 40 be more valuable? I hear Google is placing increasing value on the domain and less on the page authority.
Intermediate & Advanced SEO | | knielsen
Any insight appreciated thank you0 -
Why will google not index my pages?
About 6 weeks ago we moved a subcategory out to becomne a main category using all the same content. We also removed 100's of old products and replaced these with new variation listings to remove duplicate content issues. The problem is google will not index 12 critcal pages and our ranking have slumped for the keywords in the categories. What can i do to entice google to index these pages?
Intermediate & Advanced SEO | | Towelsrus0 -
Not ranking as well in Yahoo/Bing as in Google. Why?
For my top 132 keywords, my target ranks an average of 7 positions lower in Bing and an average of 9 positions lower in Yahoo. Does anyone have some good resources to read, or any tips on why we would rank so much poorer in Bing/Yahoo than in google?
Intermediate & Advanced SEO | | adriandg0 -
Getting a site to rank in both google.com and google.co.uk
I have a client who runs a yacht delivery company. He gets business from the US and the UK but due to the nature of his business, he isn't really based anywhere except in the middle of the ocean somewhere! His site is hosted in the US, and it's a .com. I haven't set any geographical targeting in webmaster tools either. We're starting to get some rankings in google US, but very little in google UK. It's a small site anyway, and he'd prefer not to have too much content on the site saying he's UK based as he's not really based anywhere. Any ideas on how best to approach this?
Intermediate & Advanced SEO | | PerchDigital0 -
Random Google?
In 2008 we performed an experiment which showed some seemingly random behaviour by Google (indexation, caching, pagerank distributiuon). Today I put the results together and analysed the data we had and got some strange results which hint at a possibility that Google purposely throws in a normal behaviour deviation here and there. Do you think Google randomises its algorithm to prevent reverse engineering and enable chance discoveries or is it all a big load balancing act which produces quasi-random behaviour?
Intermediate & Advanced SEO | | Dan-Petrovic0