Tools for Documenting and Monitoring Link Structure
-
The sites I work with all have increasingly published more and more content. In order to maximize the potential and "link juice" of every post and the site, we are linking the post to other relevant internal posts.
What I want to ask though is if the community here has any tips or recommendations as a way to monitor and track this. The reason being that I don't want to just go in guns blazing and link all over the place. I want to keep and maintain link structure, even on a content level.
For now, I've been using pencil and paper and assigning numbers to keep structure. However, with so many posts and so many links within each post, I'm starting to notice that maybe this is a little impractical. Are there any recommendations?
-
Oh man, thank you so much! I'll go ahead and take a read/look at it all. Thanks again man!
-
Screaming frog is pretty easy to export to excel or google sheets, as well can connect to google analytics too.
I was going to link a url about connecting but it was 2 years old - if you still want here you go - https://authoritylabs.com/blog/use-screaming-frog-excel/
Watch a few video tutorials and you'll be up and ready in no time, there is a free version but it has a 500 url limit for crawling among other limitations.
-
Thanks Jordan! I've heard about Screaming Frog but I'm glad to hear from others recommendations.
-
Deacyde,
Thanks for the response. Would you use this in tandem with SEO for Excel? Or is Screaming Frog pretty stand a lone and easily imported to Excel?
Jason Khoo
-
I must second Jordan's reply that Screaming Frog is the best you could spend 100 bucks on a year! You can fully crawl any site, and then clicking the internal tab, then dropbox to html, can set these to be displayed in tree view which will as you imagined, display in a hierarchy which makes research 100 times easier.
Plus it's ability to create reports, check for basic but major SEO issues make it one of the most important swiss army knives you can have in your SEO toolbox.
Do yourself a favor and buy the year license, you won't regret it.
-
I would recommend using Screaming Frog to crawl your site and pull a report for all your internal links in excel and keep tabs on them. It is fairly easy to use and you get information on the Anchor text, destination page etc.
Hope this helps some.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Grr SEO linking.. I am not understanding why I wouldn't have lots more links.. Please help. Thanks
I have done the whole moz open exploer and I am not understanding why my site wouldn’t have more links registering to my website.. I have lots of sites(directorys and 3rd party) with my website domain in them. The only one that is linking to my site is BBB.com and my advertsing with saint paul press. www.somerersetautodealer.com But if I have links with all kinds of automotive directories why wouldn’t they register? I am sure this a simply answer or that I am not understanding something. Thanks for your help! Scott
Link Building | | Scott12340 -
What tool can be used to provide a list of links on a website that points to other websites?
For example: On a website there are items in the news listing that point to articles about a company that appear on online news sites; items that point to collateral hosted by vendors we use, etc. What tool can be used to provide a list of these links?
Link Building | | Scratch_MM0 -
Internal linking anchor text with automated ASP.NET link building
Hi Everyone I really need some help here, the problem I have must be one that many have. I have a simple e-commerce style website so 1 product page can in fact get 40-50 internal links to it. These links come from a mixture of: 1. The parent category pages that the product sits on (Rugged PDA) and in turn the 10 filter pages of this category page (Rugged PDA, ordered by battery size). 2. Alternative product list on other product pages, So many products link to each other as alternatives. From Google analytics we can see that visitors like to browse product to product seeing 5 alternatives on each page with titles like "Smaller", "more rugged" etc. 3. Manufactuer pages, so we have a link to each product from each manufacturer home page where we talk lots about each manufacture we resell. We also have links from images used in the website. So its a nice usable website but we're finding that Google is still telling us in Webmaster tools that it thinks some links are dubious and we're trying to find out why. We only now have 190 external links to the website, most are internal and from the website or our blog on a subdomain. The problem we think is that we generate the category and products pages all dynamically so the anchor text is looking the same. Will this potentially create issues for us? Dave
Link Building | | Raptor-crew0 -
Which is better - A) links from multiple IP addresses, or B) Links with more associated social signals?
If you had to choose: A) 100 links contained in posts on 100 PR2* blogs, all on separate IP addresses, where none of the posts had associated social signals, or B) 100 links contained in posts within a single PR2* blog (single IP address), where each of the posts had 20 associated social signals, Which would you choose to increase your SERP performance? *I chose PR2 so that PageRank would not be a factor in the decision.
Link Building | | JohnScottDixon0 -
Too many external links vs linking root domains - good or bad?
Hi guys, After the latest Linkscape update, we noticed that our website have 424,671 external links with 4,395 linking root domains, so roughly 100 links/domain. Does Google consider this to be a negative thing or we do not need to worry about it. Many thanks. David
Link Building | | sssrpm0 -
Forum links
If you are building links in forums how can you decide which forums to post to? Of course you can have a look at averall traffic in Alexa or mozrank but is there anything else you can look at?
Link Building | | sesertin0 -
Value of Inbound Links to Pages With a lot of Outbound Links
Suppose you have a resource page of the Top 50 Awesome Sites in your niche. Since there are about 50 outbound links, then I would think there will be less Page Rank being passed to internal pages from internal links on the resource page. Since you are getting less PR passed to internal pages, are there other ways the inbound links can be beneficial, such as increasing the diversity of links of your domain? Sites like SEO Optimise seem to create a lot of Top 30 Resources lists and I have read that they think it is a strong tactic.
Link Building | | SparkplugDigital0