Over Optimised Anchor Text
-
Hi. We are new to the seomoz community so just getting the hange of it. We have run a few reports and found that we have to many links with the eaxct match anchor text. We are as a result we feel penalised and held back at no.7 or lower. There doesn't seem to be any other logical explanations why aren't higher besides that.
What would the best way to deal with this over optimisation issue?
Thanks
Shannon -
When link building, try to create an even and natural distribution of anchor texts. Supplement your distribution strategy with anchors that use you domain name and brand as these types of links are most commonly allowed by webmasters and appear natural.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Total Exact Match Anchor Text Percentage or a Few High Quality Exact Match Backlinks, which is better?
Hello, I was wondering if anyone could help me. I am trying to rank a web page for a competitive regional search term. Upon inspecting all the competitors’ backlinks they appear to using an overly high exact match anchor text to rank on the first page for this keyword. Somewhere in the region of 15 – 55% exact match anchor text. So the question is what does big G provide a heavier weighting for, A.) The total percentage of exact match anchor text for all your backlinks, until it reaches the point of over optimization. A higher percentage up to about 60% will help you rank in the top 3. Meaning I should change a 1,000+ backlinks on multiple domains to the exact match anchor text. B.) Or just a few backlinks with the exact match anchor text but from really high quality domains with a ‘Majestic SEO’ Trust and Citation Flow above 40. Any help would be appreciated, exact match anchor text is meant not to work but it still does.
Link Building | | tomfifteen0 -
Does over-optimised ext. link anchor text of one particular keyword affect our other search term rankings?
Hi, **Does having over-optimised anchor text only affect the rank for that one particular keyword being used as the anchor text or can it negatively affect our rank for other search terms as well? **
Link Building | | Syed_Raza0 -
Keyword Alt text in Links
I am wondering about alt text in links. My website was ranking in the top 1-5 position for all my main keywords from 2006-2012. I took a big hit in april 2012 and my rankings tanked with the penguin update. I've really just left seo alone for the past year as I assumed my rankings would come back, obviously not. I am still ranked 90-120 for my main keyword a year later, other keywords I am still ranked between position #7-11 which I am happy enough with. I did not receive any warnings from google so I'm not de-listed and don't have a manual penalty. My main problem was if someone wanted to link to my site I just asked them to use the exact same alt text in the link pointing to my site. So after using seomoz explorer I see I have just over 2700 links which Is great because I never approached anyone for links I just told them the alt text I wanted when anyone approached me, which shows people felt my site was good. My main problem is I have 600 of the 2700 links with the exact same alt text. Should I use the disavow tool to remove links with that key word phrase? Would that help? I look forward to any help with this. Thanks.
Link Building | | Want1stPlaceYesterday0 -
Best Anchor Text Practices Post Penguin Panda
my question is what are the best practices Post Penguin and Panda for anchor texts? I have heard info about using brand names, and not having duplicate anchor texts. But i'm confused; if its best to have brand names then likely it will end up being duplicate. Also is having no anchor bad? I have also heard that it is best just to use the website URL. It would be great if someone could clear this up for me thanks.
Link Building | | ilyaelbert0 -
Deciding on anchor text for content-based backlinks
So you have a decent blog on the other side of the world ready and willing to work with you. Their content relates to your industry, and you're going to be allocated a lovely page of content, once a week, with a link or two back to your site. Do you think anchor text is still as important in May 2012 as everyone said it was three years ago? How do you determine what anchor text to have based on your answer to the question above?
Link Building | | Martin_S0 -
If I write a PR release on a site such as PRweb with anchor-text links that is picked up and published by other news sites, do the engines consider this duplicate content or additional, beneficial links?
I recently wrote a news release on PRweb that was picked up identically by 8 other news websites, with the same anchor-text links as the original. Is the reproduction of duplicate content and links across different websites like this to the benefit or detriment of SEO and ranking power? Some of the links are: http://www.mynewsdesk.com/uk/view/pressrelease/eventa-new-eventa-christmas-parties-website-is-launched-648923?utm_source=rss&utm_medium=rss&utm_campaign=Alert&utm_content=pressrelease http://www.prweb.com/releases/christmasparties/neweventasite/prweb8562064.htm Many thanks!!
Link Building | | RobertHill0 -
Strong pages and subpages: Building exact anchor again and again, or mix up?
Hi Seo Moz Team, I'm looking for some tips to optimize my site. The site is from mid 2009 and I'm targeting a bunch of keywords around a specific topic. One mainkeyword is a two phrase, let's say "keyword one". Since the beginning I built a lot of keyword anchor links with exact "keyword one" to my homepage. The key was climbing week to week until I reached number two on google. This place I could hold for round about 4 month. Until then it was going down to number 18 to number 14. The keyword "keyword one" was used most of all and it is the far most used key in the bunch of the other keywords. My first question is: I don't know what to do. I started building some brand links in order to mix the anchortext up. Should I built some new links to "keyword one" until I'm in the tops again although I have so much of them already? Could it be, that I have a keyword penalty one year now? In the meantime I worked with other keywords, deeplinks with total different keys and brand links. Smaller keys are ranking good and are very stable on positions 1-3. But especially this key is a little bid tricky. Other sites in the serps have roundabout 5-10 links regarding "keyword one" and they are ranking better than my site with 30-40 exakt anchor. My other idea was, that some links with anchor "keyword one" could be devalued. In this case it should be ok to build some new with exact anchor? The second keyword, lets say "key word two" is a three word combination. I have 60 good and editorial links on this special page and mixed up since I was optimizing for this key. Url mentions, exact anchor, variations and so on. With this key I'm on number 3. Number two is a very week site with no exact anchor backlink but a three word "keyword Domain". Regarding to this, my second question: There is no other site on my project, that is stronger than this three key combination page, but I can't reach to number 1-2 in google. The incoming links are very good regarding to all the other sites in the serps. Should I have patience? Building more and more links? I'm afraid that it is unnatural this way. For your information: There is one site in the serps from 2004. Everything this site does is to build lnks with "keyword one" and two other keywords. No variations, no brand. I think 85% of the time. This guy is ranking on positions 2-3 with this combinations since 3 years now, but smaller keys are week and foundable in comparison. Thanks in advance!
Link Building | | Whipeout770 -
Anchor Text Percentage
At the linklove conference, many of the speakers emphasized the importance of not having too high a percentage of anchor text for your incoming links, because it looks unnatural. I was wondering whether this applies to your keyword being in the anchor text along with other things, or just exact anchor text matches? For example, if my keyword is widgets, is it bad to have too many of these: Please buy widgets from Acme Corp. or Please buy Acme Corp widgets.
Link Building | | stevenmusumeche0