Why My Website DA and Rankings are not improving
-
It's been about 3 months my Website DA and Ranking are constant. What should i do about it?
I am generating good quality links and syndicating Content in different website but no Help.
-
@rashmibhardwaj86 If your website's Domain Authority (DA) and ranking have plateaued despite your efforts in generating quality links and syndicating content, it might be time to reassess your strategy. Consider diversifying your content types or exploring new platforms for syndication. Additionally, focus on optimizing on-page elements like meta tags and content relevance. Engaging with your audience through social media and fostering relationships with influencers can also help boost visibility. Regularly monitoring analytics and adjusting tactics accordingly is key to staying competitive in the ever-evolving digital landscape.
-
It can take a long time for a businesses rankings to improve, so a common mistake businesses make is thinking they can adjust the on page SEO on say the homepage and an overnight instantly the seo will improve, however it doesnt work like this
For example, it took us many years to get a company that offers garden offices onto the first page in Bristol and Bath because it's so highly competitive.
Therefore, you have to put in a lot of work to improve the seo. This often means a lot of work over a sustained period.
-
When you syndicate content, you give one of your articles to another website. They publish it on a page and their page begins to rank in the SERPs for the keywords of the article. If their website is more powerful than your website they are most likely going to rank above you in the SERPs for the root, short tail and long tail keywords. Even if they give you a link in the article, their page is going to rank above your page in the SERPs.
If you give one of your articles to several other websites and they publish it, the result will be several pages in the SERPs with your article. What happens then, is Google sees all of these identical articles. They don't like that and they will filter most of those articles and send them to the supplemental index - where they will get almost no traffic.
Some people will argure.... "I published my copy of the article first and Google will rank me better or they will not filter my page." From my experience, those people are wrong much of the time at best and most of the time at worst. I know this for a fact because I have published articles given to me by other people and my site almost always outranks their site in the SERPs after I publish. I warn them that this will happen, and let them know if I publish their article I will not remove it. After that, they don't offer me any more articles.
Syndication should be done for one reason. You have a message and you want to get it out everywhere. For that purpose you can give your article to a lot of other websites and they will display it to their audience.
However, if you are trying to monetize a website, syndicating articles will most likely be damaging to your rankings for these reasons. 1) your articles on other websites will outrank you, 2) sometimes your article on your website will be filtered, 3) if Google sees that you are trying to build links from article syndication they might turn off the value of those links or even use them as part of a penalty, and 4) if you give lots of the articles on your website to other websites Google might see your site as "having nothing unique" and demote your entire site in the rankings.
-
Can you please explain this a little further ?
-
Hi Rashmi,
On the one hand, you should not set DA as a KPI. Improving you DA won't assure you better rankings nor more impressions.
On the other hand, links are on one part of an SEO strategy. I'd suggest you to start taking a deep read to some of the best tutorials out there. Here im listing some of them:
- Search Engine Optimization (SEO) Starter Guide - Google Search Console Help
- The Beginner's Guide to SEO - Moz
- A Complete Guide to SEO: What You Need to Know in 2019 - Search Engine Journal
- A Simple 7‐Step SEO Tutorial for Beginners - AhrefsHope it helps.
Best luck.
Gaston -
All of that syndicated content is putting competition in your SERPs and wasting your time. Stop it and build your own website.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Ive been using moz for just a minute now , i used it to check my website and find quite a number of errors , unfortunately i use a wordpress website and even with the tips , is till dont know how to fix the issues.
ive seen quite a number of errors on my website hipmack.co a wordpress website and i dont know how to begin clearing the index errors or any others for that matter , can you help me please? ghg-1.jpg
Moz Pro | | Dogara0 -
Competitor Ranks Highly Despite LOTS of Duplication
One of my Moz campaigns tracks my main competitor. I can't get over the fact that this competitor continues to rank well despite having thousands of duplication issues while I currently have less than 10. Our websites are similar both structurally and product-wise. The two images attached include OSE comparisons for the keyword "kraft envelopes". My competitor ranks #2 for the term, while I rank #9. I don't get why! And again, looking from a top-level perspective, MOZ shows that my competitor's website is full of duplication issues and other problems while my site is healthy as a horse. All responses are greatly appreciated. QmSlfET.jpg 9CDny60.jpg
Moz Pro | | jampaper0 -
Keyword Rankings
Hi there, Are you able to request keyword rankings for a particular day? This would help me with client reporting. If you have any additional information, I'd greatly appreciate it. Regards, Andrew
Moz Pro | | JuiceBoxOM0 -
How to start to improve a keyword?
I am new here in Seomoz and also if I do SEO I am very lost in SEOMOZ because full of options and instruments. Now I am in a way that I saw that I need to improve a keyword but I dont know what steps to do to improve that. I made all scan, check bebsite and fix everything but now what I can do if I have competitors list and I have opensiteexplorer etc etc? There is a way to understand how to do? Theer is a guide to explain how to use well SEOMOZ for an Italian person? thanks Ps: the keyword is "agriturismo valdobbiadene" and I am in second page in Google.it
Moz Pro | | MircoSEO0 -
What's up with Yahoo and Bing in my keyword rankings?
SEOmoz is good I've learned a lot from it. I'm on my 3rd month and now have 8 keywords in top 50 for one site and 1 keyword in top 50 for another. This is for Google US. For Bing and Yahoo! US however I am still not in the top 50 for anything. I have read elsewhere that meta-tag page words can be regarded by these engines as a spam signal. In my meta I have used competative keywords that are relevant to my content, some of which are in the body, but are not my actual targeted keywords as a red-herring to potential competitors. Also might be usefull for other smaller places that still use meta-tags. Could not appearing in BingHoo! have something to do with their alogrithms and the meta-tags? or is it an SEOmoz issue? I have another question also. The " / " after a domain name doesn't appear in my Firefox address bar (I think I did a 301 redirect), but when I copy and paste it into an entry box (e.g. for a link submission) it puts the " / " there at the end which I take off. Does this make any difference?
Moz Pro | | Zoolander0 -
Ranking Differs between SEOmoz and Google Webmaster?
My Google webmaster ranking for keywords differs significantly from SEOmoz. For example, Webmaster say 8 and SEOmoz says 1...thoughts?
Moz Pro | | mjcarrjr0 -
Rank Tracker
Does anyone else have the issue where the rank tracker is completely off? I have a few keywords that are ranked at position 18 but the tracker is showing 32...
Moz Pro | | Anest0