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TL;DR Many sites and CDN’s across the internet use SNI to help keep pages and resources secure Right now, Moz Pro is unable to crawl sites that use SNI, affecting these customers (you will see an 804 HTTPS SSL error if you are affected) This is being fixed, and we are almost ready to provide beta access to SNI customers If you have an SNI site, are a Moz Pro customer, and wish to be a part of this beta - sign up here http://goo.gl/forms/LCvL9Ix8JDHfbAvr1 Detail SNI (Server Name Identification) is an extension to the TLS security protocol that allows for multiple HTTPS websites to be served from the same IP address without requiring them all to use the same certificate.  This was always possible using wildcard certificates, but these are often impractical, since they are restrictive, and require a webmaster to know all of the hostnames to be served at the time of requesting the certificate.  With SNI, a webmaster can issue a single certificate and support multiple (and changing) hostnames. SNI has become increasingly popular over the last couple of years thanks to: Increase in mainstream browser support Its flexibility for usage in CDNs, like Cloudflare Unfortunately the Moz Pro web crawler has not kept up to date with this trend, and is at present unable to crawl sites that use SNI (the symptom is an 804 HTTPS SSL error).  This affects customers with SNI hosted sites, who miss out on the value of Moz Pro’s Site Crawl tools.  Whilst it might seem a simple fix to support SNI, our crawler software uses libraries that are unable to support the technology without a significant re-write. However, I am happy to say that this re-write is in process, and almost ready for testing.  Behind the scenes we have been working on a major overhaul of our crawl technology which you are going to start to see across many of our products. In fact, Moz Content adopted the new crawler this week, resulting in much faster crawls and support for SNI. Moz Pro is not ready for full implementation yet. That said, we are pretty close to being able to beta test with customers.  For that reason we would like to invite any customers with SNI sites into our closed Beta that will likely start some time in August. Some notes about the beta: Initially, it will be a little behind where the current crawl tools are in terms of features and configuration. That said, we will be iterating fast and beta customers will get automatic access to all new features As with any beta there will be bugs and potential data outages - I want to be transparent about this up-front We will be looking for feedback throughout the beta, and we would love to have our customers help shape the future of our software You must be a paid Moz Pro subscriber (or in a free trial) If you are interested please sign up here - http://goo.gl/forms/LCvL9Ix8JDHfbAvr1. Questions and comments welcome below!

Hello all! One of the biggest challenges we face here at Moz is keeping up with Google's ever-changing SERP features whilst maintaining minimal impact on customer data.  However sometimes this is inevitable for us to be able to stay relevant.  We are deploying a change today that will have an effect on rankings for some campaigns. As of today, we will now track tweets as verticals instead of organic ranking positions.  This will affect around 7% of SERPs. I have attached an image that shows how tweets look when integrated into the SERP.  In this example, prior to today, we would have measured https://twitter.com/Moz as the second organic ranking position and https://www.facebook.com/moz/ as the third organic ranking position.  After today, we will measure https://twitter.com/Moz as a Tweet SERP feature, and https://www.facebook.com/moz/ as the second organic ranking position.  The Tweet SERP feature will appear in our tools soon. We expect this to have a pretty low impact on a campaign's Search Visibility score (~ 0.1% on average) but we wanted to call this out as it will manifest as a page 1 ranking change for those keywords. Any feedback or questions please reply below! Or contact the help team! Thanks, Jon twitter-serp.png

Hello! I am the Moz Analytics product manager here at Moz, and I want to let you know about a change that is coming. Brand and Mentions is being retired
On August 20, 2015, we are retiring the Brand and Mentions feature in Moz Analytics in order to focus our efforts on features core to search marketing. Don't worry though, you can still use Fresh Web Explorer to access the same data instead (more below). Why?
When we first launched Moz Analytics in 2013, one of the goals of the application was to allow you to track the visibility of your brand and how it relates to your branded organic traffic and direct traffic. However, since then, a couple of things have changed: (not provided) for Google, and now Bing, have meant that it has become almost impossible for us to accurately estimate the amount of traffic that has come from branded organic keywords. We had to adjust product direction based on this. We have learned our Moz Analytics customers are still more passionate about our core SEO features (rankings, links, traffic and crawl) than they are about Brand & Mentions. Unfortunately, it didn’t evolve as we intended
While other tools and features have seen significant iteration and improvement over time, Brand and Mentions has not. We no longer feel it is the quality we owe our customers, and recognize that Fresh Web Explorer offers better functionality. A retirement benefit, if you will, is that we will be able to focus time on innovating our other core SEO tools. Fear not! Fresh Web Explorer gets you all the data you need!
If you are a regular user of Brand and Mentions, don’t worry – You can still get all of the data in Fresh Web Explorer; a searchable database of millions of recently published pages and articles, which is updated every 4 hours. To learn more, visit the Brand and Mentions page for any Moz Analytics campaign. Now there is only one place you need to go to find mentions data. We have also increased the number of Fresh Web Alerts you can setup from 10 to 35. What Brand and Mentions users need to know A small number of customers will be impacted in the following ways: If you have a custom report setup with Brand and Mentions data, this data will disappear from reports published after the feature is retired. You don’t need to do anything, this will happen automatically. Fresh Web Explorer allows you to see historical data for up to 30 days, whereas Moz Analytics showed saved query history longer. To see trended data for longer than 30 days you will need to export it periodically. OK got it! What should I do now? If you were not using Brand and Mentions, then this change doesn’t affect you.  If you were a regular user, you’ll need to move your queries to Fresh Web Explorer before the shut-off date: Visit a campaign and use the link at the top of the Brand and Mentions Overview to learn how. More questions?
Please feel free to post comments and feedback below. If you would like help migrating your data, use the Help button in the bottom right of your screen to chat to one of our Customer Success team members. Thanks! Jon

Hey guys! We just launched MozBar version 3.1.54 for Chrome.  2 exciting new features: we now have Spam Score integrated into the MozBar (for Logged In users) the MozBar icon itself will now show DA when the MozBar is off. Click the icon to toggle this state (you can also click again to turn it completely off) We also fixed a few bugs, and removed Google Authorship from the Markup tab. Those of you who already have the MozBar installed, it will automatically update. For those new to the MozBar - you can download it here - https://chrome.google.com/webstore/detail/mozbar/eakacpaijcpapndcfffdgphdiccmpknp?hl=en Also big shout out to all of our MozBar users, we are now at 243k Chrome Installs.  A full 110k increase from the version 3 launch in June last year. Thank you all! Love to hear your feedback below! Jon