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I am looking for a white paper or similar focused on helping journalists (online) writing better and more SEO-friendly content. If you know of anything or anyone who might be of help I would love to hear from you.

Hi, I am working for a large mobil-site (+200.000 pages), to improve their SEO, and am trying to figure out the best way to set up a linkbuilding strategy for the site. The urls are very dynamic and often rather long so deep linking is difficult. Any input/ideas would be welcome 🙂 Jens Peter