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Hi everyone, I have hit a brick wall with regards with the SEO of one of our sites. This is concerning a Belgium based webshop which sells toys. The server is based in the Belgium and the domainname ends also .be . They try to put as much possible dutch/belgium text on the website but the amount of this is very low compared to the english text on the website. The problem starts when they import product description from the main manufacturer which is in english. this means when the customer visits the website, it's dutch, but the product description is in english I have pointed out this but they pointed out the fact they import with 1 click 500 products, but it takes them ages to translate this to dutch. Now is my theory, the way they are doing this, will hurt their ranking a lot in the google.be search engine compared to their competitors to the point that less than 10% of their site is in dutch/belgium and the rest in english. I am thinking of the possibility of suggesting to let them use google translate to automatically translate the products before putting them on the website. It won't be a great translation, but it will stop hurting their ranking and will even contribute to increase their ranking. I thought they do this, and put a small link to the english version of the manufacturer. I would love to hear others thoughts on how to do this with as efficient and fast as possible.

I run the SEO side for our company and the MOZ tools have been quite helpfull to track keywords and bump the rankings of certain pages by filtering the errors and filling missing tags like H1, H3 , meta etc. However, the website is an webshop which sells niche products, this makes getting quality backlinks quite a challenge and besides some forums and directories there is little I think I can do to get more quality backlinks without entering grey hat or even blackhat practices. There is not even blogs related to this niche in relevant language, otherwise we would send them samples of products so they would write about it. Recently ( 6 months ago, in SEO time this is ages I think) one of the competitors went bust and their domain name has become available for purchase. It's domainauthority ranks at 21/100 while our own stands at 20/100. now comes my question: If we would to purchase this domain, and do a 301 redirect, would it pass on the juice to our site? what else can I do to improve the ranking except the usual part like: titletags, H1, metatags, img alt, valuable text etc. what other ways are there to get quality backlinks in nichemarkets, I don't want to buy backlinks as I consider that as a shortterm solution and blackhat, and since 80% of our traffic comes organic from google, last thing I want is a  penalty from our lord google