Bloggers "no_follow"
-
Hi Guy's,
We have been sending bloggers products to review and in return we ask for a link back to our website to the relevant product. As I now understand it, Google is no longer giving this any weight & bloggers are being advised to use the "no follow" tag.
So have I understood the new rules correctly? If so is it worth us continuing to send bloggers products to review?
Thanks
Daniel
-
Thanks Brent, we are not asking 100's of bloggers no, we select a handful that we feel would have the most value, then send them emails asking if they would like to review product "x"
We are just about to promote a product and currently have 16 of them to offer out for product reviews, however I didn't want to do that if I was going to be punished by the hand of Google!
-
I believe you are probably doing this alright. Just as long as you aren't out soliciting 100's of blogs asking for a link and a review.
-
This is where I get a little confused! If we ask a blogger "hey would you like to review product X" and they reply with a yes, this is classed as soliciting?
How else do you go about getting the review, or more importantly the link! whilst we are happy to follow the rules, sometimes this is not always easy as we also need to build some inbound links, product reviews are a good way of doing this.
-
We only send products for reviews to bloggers that are relevant
-
ok so let me get this right!
1. Stay with-in my niche (which we do)
2. Not getting reviews that are on a blog network
3. Making sure the link remains in the post and not all over the blog.
4. Do use dofollow link <---- this is still ok?
5. Link to the product that is being reviewed and not the site homepage.
As long as I follow these rules I Should be ok?
Also is it ok to use the same blog for a different product review?
Thanks
Daniel
-
It is, if you paid for it -
Even Google Penalized themselves for it http://www.seroundtable.com/google-chrome-penalty-14543.html
- Technically if you are soliciting a review AND a link and Paying for it ---- by definition this is a paid link and should be No-Followed (not saying you will get caught, but as the rules state, i believe this would be considered a paid or solicited link)
-
I'm not sure that is the rule. I would continue with the product reviews, just make sure that the people who are doing the reviews, that their sites are relevant.
-
if you are doing
a) one offs and engaging bloggers who have only one blog and not a network
b) aren't getting posts on pay per post blog sites
c) the blog is on topic and not reviews of general (all different not your niche) or pharma, casino or adult sites
d) is one incontent link and not sitewide like in a blogroll
e) dofollow link
f) not linking to your homepage
then i think it's one good form of link building and google will give you credit for it. it's the splogs they flag and penalize avoid all spammy blogs
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Feeling "vision limited" in the linkbuilding process
Hi there! My client has a web about kitesurfing (he offers a bilingual kitesurf camp) and after thinking about linkbuilding actions I've come into conclusion that the only effective way of generating backlinks is make the sharing NATURAL via high quality CONTENT creation and distributing it through different digital channels as some of you told me before. The problem is that the website is much 1.0 (static) rather than 2.0 (there's no blog and there's neither time nor resources to mantain it). Therefore I feel I bit limited in the process. Does anyone share my statament? Any advice? Thanks in advance
Link Building | | juanmiguelcr0 -
What are inbound links worth after Panda and Penguin, since a site ranks for the NATIONAL keyword "outdoor furniture" with ONLY 7 INBOUND LINKS!?!?
ARE INBOUND LINKS TODAY ALMOST WORTHLESS??!!? After having been the KING of SEO, down to the toilet? Today I got a great sample from a fellow SEO professional showing a site, rockymountainfurniture.com rank for "outdoor furniture" with ONLY 7 INBOUND LINKS FROM 3 DOMAINS and a domain trust of 14!!!! ON A NATIONAL, VALUABLE, HIGH QUERY VOLUME KEYWORD!! I was stunned, but is this the "NEW SEO WORLD" we live in, so we should skip spending hundreds of hours on link building? There are over 32 different types of inbound links but this is much MORE than a radical change, this is turning SEO as it was up-side-down. Any input, thoughts, ideas?
Link Building | | yvonneq0 -
"Bad" backlinks
Hello dear community, I am new here and quite new to SEO. Perhaps someone could give me a hint on a following question: Which tools can help me to track "bad" baclinks, e. g. links which would rather downgrade my SEO performance?
Link Building | | hochzeitsfotograf0 -
Is there a way to easily add "domain:" in front of an entire list of domains you want to disavow?
I'm submitting some disavow reports for clients. As most of you likely know you can either disavow a URL or a domain. So, to disavow a url, you would enter into the text file: http://www.example.com/this_page.html and to disavow the entire domain you would enter: domain:example.com I find that in most cases you would want to disavow the domain. For example, if there is a backlink on www.exampledirectory.com/health/page24/, by the time Google goes to disavow that link it may be on page 25. However, it is super time consuming to take my list of urls from a spreadsheet and type, "domain:" in front and also remove the http://www. Is there a way this can be done programatically?
Link Building | | MarieHaynes0 -
How do I Get a Link Off Blogger.com?
I have some coughunnatural linkscough on a blogger.com blog which isn't mine (it was done by an SEO company). I just can't remember which company did it. The blog is inactive and is a one-page blog. Any suggestion to get this link down or reach the author / owner of the blog? Thank you!
Link Building | | sbrault740 -
Weebly, Blogger, Wordpress and tumblr?
What do people think about links from free hosted sites like weenly, Wordpress, blogger and tumblr? I see that they are do follow but how is there link juice? Are they beneficial to a link profile?
Link Building | | bronxpad0 -
How do I get Bing to recognize my site as a "News" source?
We are a publisher printing a magazine with corresponding news on our website and would like to be included (obviously) into the Bing news area, any tips on getting Bing to notice and include us?
Link Building | | KenPiech0 -
Link baiting with bloggers:
Are there any risks of getting penalized by Google if one was to publish a blogger competition on a corporate blog, in which participating bloggers have to include a link* on their blogs to enter? Bloggers also receive a small prize (CD, book,..) to thank them for participating. After what happened with Overstock.com do you think this kind of link-bait is risky? *each blogger has to write an original article and the links are organic. Thanks for your help. o1rRl.png
Link Building | | ref.price0