Bloggers "no_follow"
-
Hi Guy's,
We have been sending bloggers products to review and in return we ask for a link back to our website to the relevant product. As I now understand it, Google is no longer giving this any weight & bloggers are being advised to use the "no follow" tag.
So have I understood the new rules correctly? If so is it worth us continuing to send bloggers products to review?
Thanks
Daniel
-
Thanks Brent, we are not asking 100's of bloggers no, we select a handful that we feel would have the most value, then send them emails asking if they would like to review product "x"
We are just about to promote a product and currently have 16 of them to offer out for product reviews, however I didn't want to do that if I was going to be punished by the hand of Google!
-
I believe you are probably doing this alright. Just as long as you aren't out soliciting 100's of blogs asking for a link and a review.
-
This is where I get a little confused! If we ask a blogger "hey would you like to review product X" and they reply with a yes, this is classed as soliciting?
How else do you go about getting the review, or more importantly the link! whilst we are happy to follow the rules, sometimes this is not always easy as we also need to build some inbound links, product reviews are a good way of doing this.
-
We only send products for reviews to bloggers that are relevant
-
ok so let me get this right!
1. Stay with-in my niche (which we do)
2. Not getting reviews that are on a blog network
3. Making sure the link remains in the post and not all over the blog.
4. Do use dofollow link <---- this is still ok?
5. Link to the product that is being reviewed and not the site homepage.
As long as I follow these rules I Should be ok?
Also is it ok to use the same blog for a different product review?
Thanks
Daniel
-
It is, if you paid for it -
Even Google Penalized themselves for it http://www.seroundtable.com/google-chrome-penalty-14543.html
- Technically if you are soliciting a review AND a link and Paying for it ---- by definition this is a paid link and should be No-Followed (not saying you will get caught, but as the rules state, i believe this would be considered a paid or solicited link)
-
I'm not sure that is the rule. I would continue with the product reviews, just make sure that the people who are doing the reviews, that their sites are relevant.
-
if you are doing
a) one offs and engaging bloggers who have only one blog and not a network
b) aren't getting posts on pay per post blog sites
c) the blog is on topic and not reviews of general (all different not your niche) or pharma, casino or adult sites
d) is one incontent link and not sitewide like in a blogroll
e) dofollow link
f) not linking to your homepage
then i think it's one good form of link building and google will give you credit for it. it's the splogs they flag and penalize avoid all spammy blogs
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Skimlinks - Blogger Affiliate
Just to give you a bit of background - we are going out of our way to get bloggers to talk about and link (we are not paying for them) to our products. We recently noticed that a number of these bloggers have signed up to skimlinks and are using shortened URL's (fave.co/12345) and are no-following these (is this correct procedure?). It's a little awkward, as it's devaluing our PR teams work, as we aren't able to see the sites generating revenue, GA simply shows the affiliate number (skimlinks) and that's it. has anyone else had similar issues with skimlinks and if so how did you deal with them? Are the links they are "hijacking" harmful to our site?
Link Building | | PShez0 -
Empty href damages SEO? (href="#")
Hello, I'm analyzing a website with thousands of pages.
Link Building | | prozis
I realized that on many of them they have empty links such href="#". I wonder if that will cause any SEO damage, or if Google will just ignore it as there isn't any link? I was reading about it and people seems to not be sure, although they recommend on forums to user the CSS pointer clickable instead of empty link. Let me know your opinion on this please! Thank you in advance!0 -
Is there a downside to "closing" a domain and 301'ing to to your main domain?
We have a domain which was optimized for a specific keyword. It does very well for that keyword, but seems like it has in turn caused our primary domain to be penalized (back to page 3) for that same keyword (We think they've figured out the connection). The optimized domain (only one page) has links on it to our primary domain, so I don't want to delete it as that's where our traffic currently comes from. But if I deleted it and 301'ed it to the primary domain is there a downside? Alternatively I could disavow it, but if the search engines know it's the same owner will they hold that against all domains? Or, alternatively again. Should I turn it into a more substantial website? Which could in turn remove it's "spamminess". Any suggestions are welcomed!
Link Building | | absoauto0 -
Should you "rel=nofollow" picture links if you also have anchor text going to same page?
On our pages we are having icons that link to different pages. In order to make it more user friendly we are also having some anchor text that also link to the same page as the icon. Is it bad to have two links pointing at the same page. We have multiple icons on the homepage and don't want to pass double of the link power! Thanks!!
Link Building | | Restore0 -
Websites where you can offer a service in exchange for a blogger reviewing it
Are there sites aside from blog link up where you can offer a free service to a blogger in exchange for a blog entry reviewing the service?
Link Building | | ilyaelbert0 -
How would one get on the Huff Po's "Around the Web" list?
On the huffington post they often have lists of links related to the article, near the bottom just before the comments. This section, when present, is called "Around the Web". See this as an example: http://www.huffingtonpost.com/linda-bacon-phd-ma-ma/health-at-every-size_b_1314339.html Do the article authors choose these links, or are they auto-generated somehow? I had a relatively small competitor appear here, so I'm wondering if there are any tricks to gett included. Thanks! Edited to add hyperlink
Link Building | | AdoptionHelp0 -
Link Location: In main page or inner "Link" page?
My question is what´s best of Link Building: have it in main page or in internal Link Pages. I have the problem that have to reduce the number of outgoing links in my mainpage to rank better, but do not want to miss any linkjuice. How Linking in Main Page or Internal Pages affects SERP for your website? And should they be Follow or not Follow? Thanks in advance Maria Jesus
Link Building | | goperformancelabs0 -
"Diverse" Links from same IP address worth the work?
Hi folks, This is my first posting, so please be nice with me 🙂 I have completed an all-new website (www.buy-hosting.net) , however the domain is bought and already exists since 2 years, but has no inbound links though. Now I start building links. I have some clients of my web design business, I could bring in links to my new site on their sites from different domains, some established and years old. However, they all are hosted at the same IP address. Is it a good idea for link diversity to post links on their site to my new one? I remember a thing, that only 1 link will be counted, originating from the same IP address. Is this worth the work of asking clients, posting links, etc.? Or is it even dangerous to my new site? Also, any other ideas about how to start link building are welcome. Is there a comprahensive list, something like a "startes guide with practical ideas" to link building? Thank you and kind regards
Link Building | | ie4mac0