Are My footer links bad?
-
I started working here recently, they said the footer links were to help with navigation of their most popular products. I am curious after reading http://www.seomoz.org/blog/internal-linking-strategies-for-2012-and-beyond if having these footer links could hurt the ranking of those key words after the penguin update. I am looking more into the analytics, and have not seen a negative impact yet.
-
Ok Dorm i will answer you there.
-
Thanks,
I just sent you a private message about it. Please let me know if you have any more questions.
-
Hi Dorm
Footer links or the interlinking are only for the end user navigation helps so if user likes it or use it then google will also likes it. Your homepage are very much interlinked with lots of keywords under the section "Popular Motorcycle, ATV, Dirt Bike, UTV Parts and Accessories" which are not good according to my experience. Brand section on the homepage are OK. Its good if you only give a link on brand name itself instead of keywords for JakeWilson.com. Also there is no need of putting "Take a look at our most popular areas" section in footer.
Also i would suggest you to put Title tag with 10 - 60 characters, no special characters.
If you need more help for any suggestions then you can PM me or ask here.
-
So if we have another site focused on one section of our business and it links to our mains site you would advise not to have it in the footer unless it is a now follow?
-
_What I believe is that if the purpose of keeping links in the footer is to make it easier for your visitors to find related information, keep it. It is not going to hurt you. Just keep the number to a logical limit and you will just be fine. However, to be on the safe side, if you are cross linking, you can add “nofollow” attribute against the links. _
-
I know some that having to many exact anchor text is bad; however, having them in the footer of the site i thought did not matter as much, and google knows they are a footer link and to not give them to much value.
Thoughts?
-
Pointing to other sites is just leaking PR to those sites and taking users off of your site and onto theirs. Might want to find out their reasoning behind doing that.
Keep in mind that your footer links are global so adding the main target to each of the links can cause an over optimization issue. For example:
hefty brand garbage bags
glad garbage bags
noname garbage bags
etc. too much repetition of "garbage bags in anchor texts globally could trigger a ranking suppression for that main keyword.
-
They have about 10 of their most popular and another 8 pointing to their other sites most popular too.
-
How many links are in your footer? If there are 30+ I would try trimming it down a bit, anything less you should be fine. But ask yourself this: Is every footer link you have benefitting the user of the website? If not, get rid of them. If you are using your footer links as an SEO tactic, you should probably take a step back and re-think your strategy.
Footer links in my opinion are perfectly fine when used in moderation and they provide value to the user.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What heading tag to use on sidebars and footers
Hello, I have some awareness of how to use H1, H2 and H3.
On-Page Optimization | | kowston
H1 only once per page as the main page heading.
H2's should be subheadings, H3's are sub-sub headings of the and so on.
This structure gives hierarchy and opportunities to use additional keywords in an order of priority. I can clearly understand how this would work in an article but what about other content on the page such as global/frequently repeated elements like sidebars and footers? I see sites - and in particular, I have examed SEO focused sites - that use H3, H4 and H5 in these instances seemingly giving themselves scope to use at least H2 tags as part of the page content and break out of the structure hierarchy when dealing with sidebars and footers. I suppose this could signal theses headings are sections of the page that are less relevant than the main article content but that is just an assumption. I don't know what is correct.0 -
Is using a H1 tag in a logo image bad for SEO?
We have brand logos on certain pages that have H1 tags in them - the H1 text being the brand's name, as this is what we'd want the title of the page to be. The logos are at the top of the page instead of a written title. But is this the best option for SEO? Do search engines value H1 tags in images as highly as a standard H1 tag?Would it be better for SEO to add an alt tag to the logo and add a separate H1 tag on the page that's also the name of the brand?
On-Page Optimization | | DVLighting0 -
Outbound links
Hi everyone, Just a quick question about using info/statistics from other sources in my articles. If I use a quote/piece of info from another online article do I just say where it's from and link to it? Is this acceptable or do you have to get permission? I find the whole permissions thing quite confusing! I know that outbound links are good for SEO so just wanted to check this. Thanks!
On-Page Optimization | | ClareO0 -
Problem with internal links.
Hello,I am trying to do an audit of the internal links of my site at zenplugs.com. I am having great difficulty simply trying to establish how many internal links there are on the home page. Off the top of my head I think there are probably 20-25 but Screaming Frog tells me there are 574, the MozBar is listing zero and Open Site Explorer is telling me my site hasn't been indexed yet. I have tried several web based services but most of them don't work. Can anyone recommend a tool which has given them a number they trust? My second query is that one of the tools told me that there are 4 links on the home page with no anchor text, linking to http://zenplugs.com/#. Is this a problem? Many thanks, in advance. Toby
On-Page Optimization | | T0BY0 -
To Many Links & Long Titles
One of our clients currently has a number of pages that "Too many on page links", Now her menu in itself has the majority. With it being an eComerce website it has quite a few categories. How harmfull is this to search rankings. The other side of thing's, Currently the client has a large number of pages where the title of the page is the product, However her products for example could be "The pink fluffy bear 2x4 with extendable arm and voice activation ( batteries not included )" Again, how Harmfull is having a large volume of pages named like this.
On-Page Optimization | | bmkdigital0 -
No followed links, what happens to the PR?
Hi, I have read a few times, on here and other places that when a website applies a no follow tag to a link the PR is not retained but instead disappears (evaporates) thus neither website benefiting. Is that true? If so what is the actual benefit of no following a link?
On-Page Optimization | | Bondara0 -
Main page link reduction
I am in the process of reducing the number of internal links from the homepage with the assumption that the more links I have the more "juice" goes to internal pages I have two options since many of the links are costumer service related 1. create one link that leads to a costumer service page and place all the links their. 2. get all those links on the main page as nofollow links. what are your opinions
On-Page Optimization | | ciznerguy0 -
How to trace back a link from a 404 error?
How do I find the link that is still refferring to a 404 error? Somewhere on my site there is a link pointing to an un-usable page and I cant find where that link is to fix the 404 error. I could just delete the page all together, but I would like to find the problematic link first.
On-Page Optimization | | AtoZion0