Rich snippet star ratings appearing and disappearing
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For nearly a year, our physician profile pages have been successfully displaying rich snippets in Google search results. Nothing has changed on those pages, but the stars recently vanished from Google.
Example of a physician profile: http://www.realpatientratings.com/Lori-H-Saltz/
We added some new content pages in a different schema category, and those new pages actually do have rich snippets showing in Google search results.
Example of a new product page: http://www.realpatientratings.com/breast-augmentation-reviews.html
Furthermore, the Google Webmaster Tools Structured Data report has me convinced that the Physician profiles aren't coded correctly because it doesn't appear to recognize the Review or Aggregate Rating counts. But the official Structured Data Testing Tool says all is correct.
My instinct is that the code isn't quite right on the physician profile... but I'm not a developer. I need help identifying the source of the real problem.
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Hi Irving, I did resolve the issue by updating our schema tags, right after I posted it here in SEOmoz. But just this week they disappeared again. We haven't made any changes either, so now I'm back to fishing in the dark and getting more gray hair than i deserve. We should start a support group, don't you think?
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Please share if you ever resolved this issue. Thanks
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I can't tell for sure that this will be the cause of your problems but hopefully I can point you at least in the right direction to improve your schema. When using Schema.org rating formatting it's also highly recommended to use all the available properties. From what I can see in your code the physician pages are not using any of the reviewCount and ratingCount properties. Not sure if this could be the cause of your problems however.
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