Not showing in Google map listing. Why?
-
We have a client who's law firm is the highest google reviewed, on page two or three of St. Louis personal injury lawyer, but does not show in the map listing. Any ideas why this would happen or how to ensure they are viewable in the map listing?
-
Can you share the listing? I can provide some feedback with the NAP. Also, did it used to rank?
-
Hi David,
In the past, I have done a lot of work with Hotels in this arena. Their market is super competitive and varies by country.
I found that various schema with geo coordinates/contact info and hasmap showing the Google Maps link, links to relevant local businesses/newspaper sites, uniform NAPU and localised content on the site saying, for example, what is available around the hotel with travel times and distances.
People search for hotels by location once they have refined their search to staying at a hotel over other accommodation options. This does vary in the UK however over the US. Google Map Listings in general are slightly different here in the UK.
I would have a read of some of the articles on DealerOn, there could be some gems in there for you:
http://www.dealeron.com/about-us/leadership-team/greg-gifford/
Also here is what Google says about prominence:
Prominence
Prominence refers to how well known a business is. Some places are more prominent in the offline world, and search results try to reflect this in local rankings. For example, famous museums, landmark hotels or well-known shop brands that are familiar to many people are also likely to be more prominent in local search results.
Prominence is also based on information that Google has about a business from across the web (such as links, articles and directories). Google review count and score are also factored into local search ranking – more reviews and positive ratings will improve a business's local ranking. Your position in web results is also a factor, so SEO best practices apply to local search optimisation.
There's no way to request or pay for a better local ranking on Google. We do our best to keep the details of the search algorithm confidential to make the ranking system as fair as possible for everyone.
Is there anything in this specifically that could be improved, articles, reviews, basic overall SEO including schema mark up?
-
Looking for a more advanced answer.
We have Moz Local, Yext, and a TON of manual listings outside of those two. All match, all are accurate and have the same info displayed.
I am wanting to know what influences the Google map listings directly. It's strange because you will also see businesses that do not rank organically on page one in search but do show up in the maps pack. And sometimes the opposite. Sites that rank in the top 5 not showing in the maps pack.
-
The basic premise is that Google needs to trust the information you supply in your Google My Business account. So here we are talking about the NAP(U) information - Name, Address, Phone Number and URL. So once you set up a GMB account Google goes to various sources online to check the validity of the information you have supplied (directories etc). So think uniformity of your NAP(U) information. Google needs to see that where ever your NAP(U) info is mentioned online that it is consistent, this therefore, builds trust in the information you supply.
Where issues can occur are with aggregator directories. Certain directories online spread your information to other directories, so if your information is inaccurate in one directory this could be spread to other places.
Have a read of Greg Difford's stuff online, he has a site called DealerOn. He is a guru on all things local, he speaks at events all over the world so there are some good videos out there.
Moz Local is good at getting all your NAP(U) details uniform online also BrightLocal are decent.
-
Signed up using Moz Local?
Is his address a st. Louis proper address or a suburb? That makes a difference.
Local SEO also pulls from various review sites. Not just google. May need more reviews there.
Local SEO is a fun one. Moz has some great resources, but I would sign him up for Moz Local pronto to see if that helps.
-
Create a Google My Business account and have it verified (by postal mail)
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Google Drop Following Negative Article in New York Times
I have two sites that were mentioned in a negative article in The New York Times a couple weeks ago. They saw a good increase in traffic, but on the sixth both of them saw sudden unexplained Google drops. Both seemed on the average position from search console doubling overnight. I run similar websites that have seen no such drops. The only thing these two have in common are being mentioned in the same negative article. Normally I would expect the mention from a major news outlet to make the sites more authoritative in Google's eyes. Is this a coincidence or a possible manual penalty? They still rank number one for their respected brand names, but everything else has suffered. Did Google make any recent algorithm changes or do you think someone at Google may have read the article and decided the sites needed to be demoted?
Algorithm Updates | | PostAlmostAnything0 -
The Google Algo update that happened 1-8 is KILLING my rankings
Does anyone know what happened?? I have a great website, we ranked very highly for a slew of industry keywords, #1 in most of our top-money kws....and our keywords have been in freefall since the update. Help?!
Algorithm Updates | | Sean_Gutermuth0 -
We recently transitioned a site to our server, but Google is still showing the old server's urls. Is there a way to stop Google from showing urls?
We recently transitioned a site to our server, but Google is still showing the old server's urls. Is there a way to stop Google from showing urls?
Algorithm Updates | | Stamats0 -
Google Maps marker inconsistency
We just discovered that depending on the address format you enter into Google, you may come across incorrectly placed marker locations on Google Maps. Is this because our Google Places address format is not consistent with Google Maps' format? If so, when I go into Google Places to update the address format, am I going to have to go through the citation process all over again?
Algorithm Updates | | SSFCU0 -
Google Page Rank not improving
Hi All, I have a site live with a homepage rank of 5, Ever since relaunching (on the same domain) 6 months ago the inner page rank has remained at NA. Its crawled pretty consistently, Can anyone think of a reason this may be happening? www.glowm.com
Algorithm Updates | | thebluecubeuk0 -
Google's not indexing my blog posts anymore! Why?
Google just recently stopped indexing my blog posts immediately after being published, why could this be? I would usually post a blog post and it would be in google results within 45 seconds, now they don't show up until 6 hours later, if at all (a few never even showed up). Also, my home page doesn't even refresh when I make a change to the site. My site is CantStopHipHop [dot] comI have all in one SEO, xml sitemap generator, and webmaster tools and nothing seemed irregular in the settings.I appreciate any thoughts/help/suggestions.
Algorithm Updates | | bb2550 -
Business Listings
So, There are no stupid questions right? I am thinking about adding my website to a number of business directories and websites. I have added it to several sites which do not charge a listing fee. There are several sites out there which charge anywhere from 10 dollars to hundreds of dollars. My question is: Is there a way to figure out ahead of time the cost/benefit relationship between the price paid for several listings....... and the likely increase in page rank due to the increase of links to the website. Or what number and quality of links I may need to aquire in order to increase my page rank? I appreciate all the help this community has provided in the past. While my website is not ranking the best......... its a solid contender! Thanks for your time and consideration in this matter.
Algorithm Updates | | APICDA0 -
Google place page Images
Is there any real difference in uploading an images directly to your google places page or linking an image from another site? I have heard that you get better results if you upload a photo to photo bucket then to insider pages then post that link to your google places page. To me it just seems a bit odd to do things this way. I get that it's suppose to give you more back links however I don't think it would necessarily be relevant or useful for the user. Any thoughts??
Algorithm Updates | | christinarule0