#1 with grade F page optimization
-
For a specific keyword we rank #1 in Google. Nevertheless, I got a Grade F on SEOMoz regarding page optimization. All comments were certainly true.
On another keyword (keyword 2) we got a grade A, on this keyword we rank #3.
Strange enough I did linkbuilding on keyword 2 to the page regarding this keyword. I did not do linkbuilding for the first keyword.
How can this be explained? Both keywords have average competition.
-
Did SEOMOZ pick the right keyword for your page? I've had SEOMOZ tell me a page was a F after picking the wrong keyword. Once I picked the right keyword the same page got an A.
-
"Domain authority 82"
There's your answer right there - that's a fantastic link. One to cultivate and track. Hopefully you can be a resource to the domain again sometime. Perhaps the topic can be updated year by year etc.
-
The page with keyword 1, which ranks 1 in Google for this keyword, has an incoming link from a domain with Domain authority 82. And has just a few other incoming links.
The page with keyword 2, ranks #3, has much more incoming links but with lower Domain and Page authoroties.
Regarding internal links: Both pages are direct links from the main menu and no other incoming internal links.
-
How do the back link profiles compare? One really good link for keyword 1 could be enough to propel it to the top. Alternatively, perhaps it gets better treatment by your internal link structure.
Another thought: competition is usually a measure of how many pages are returned for a search but it doesn't get into how well optimized those pages are for a given term. It also doesn't measure the authority and trust of the domains. It could be the competition for the first keyword is low value domains and unoptimized pages.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Page not Ranking I feel helpless!
Hi there 🙂 I have been working at SEO for quite some time and I am such a noob. I have even done an online course. I am at my wits end. My website is https://www.urbani.com.au. I changed to https about 1 month ago. I want to rank for "outdoor furniture perth". Recently my homepage has stopped ranking for this keyword, and a useless blog page started ranking instead (www.urbani.com.au/tag/outdoor-furniture-perth/), on page 5 of google. I got rid of that page and redirected it to my homepage. Do you know what the problem is? Why won't google rank my homepage for "outdoor furniture perth"? It is ranking for "outdoor wicker furniture perth", but for "outdoor furniture perth" it has disappeared from the face of this earth. Thank you so much, if I can get help for this it would save my business! Whitney
Link Building | | vhitnah0 -
Raising a page in search engines - My plan - Thoughts...
I am trying to put forward a strategy for my company on how to create content, then follow it up with link building and social posts in hope to build the page rank in search engines like Google. Can you please take a look at this and let me know your thoughts? I have read the MOZ help documentation about search and want to see what you guys think. This is not a local search, we are a national website selling products throughout multiple offices. So we are trying to rank for certain keywords. This is what we have come up with. Any help/opinions would be greatly appreciated! Step 1: Create a page around the keyword that we want to rank for. The page must be well written, contain content which is engaging and may be hard to get this content elsewhere. The page may contain a video with further information on the topic. Of course the correct tags must be present (H1), page titles, etc. Step 2: Once the page is created it is time to start getting people to see the page. This is where we start with social media. Making a post about the page and getting people to see it. (Facebook, LinkedIn, Google Plus, Twitter, etc.) Step 3: Press release. When sending out press releases on topics related to the page, we can link to the page in the release. Step 4: Articles on industry websites. Try to get industry websites to write an article on a certain topic that we specialize in. If they can link to the page we created in the article, it would help. (Sites with high page ranks and .edu websites are extra powerful.) Thanks for reading.
Link Building | | trumpfinc0 -
What is the best way to optimize website for more than one city?
This is my first post in the Moz Community and I have to say, it looks like an amazing place to learn - I am excited to be here. My question is this. I have a client who would like to optimize his local business website so that is shows up in several different cities. For example, he has an office in Ottawa, London and Woodstock. What would the best way to complete the on-page optimization so that Google knows this site is relevant for his service in any of these cities? Is it just a matter of including each of these terms in the title, content and headings? Should I create additional website for each location? Create a resource page for each city on the main site? Any suggestions would be greatly appreciated. Thanks,
Link Building | | KickItDigital
Nathan0 -
Will Google penalize for backlinks on non-indexed pages?
Have a client who has a bunch of links from spammy sites that aren't even indexed by Google. Will Google penalize (i.e. Penguin) for backlinks from spammy sites that aren't indexed? I'm guessing "Yes, Google still crawls non-indexed sites and may penalize the sites linked to from the banned site." Anyone have any data or experience with this? Anyone have a non-indexed or banned site? Does Google still crawl it?
Link Building | | AdamThompson0 -
How often does Google crawls old pages, is it worth to get links from them ?
Let's say there's a blog post in my industry niche that's 2 years old. Is it worth to get a link from that blog post ? How do I know Google will actually re-crawl that page, and how long can that process take ?
Link Building | | pqdbr0 -
Can changing our links page make our rankings drop through the floor?
Hi all, When I first started at my current job, most of the link building (aside from submitting to free directories left, right and centre) was replying to every spammy reciprocal email and adding them to our links page! Now we're all a bit wiser about such matters (thanks SEOMoz!), I want to get our links page turned into something actually useful. My plan was to get it neatly categorised, with recommendations, cut out unrelated links that would be useless to visitors and call it something like "Our Friends" I thought this might be useful for future link building efforts, but in its current state, it's a complete mess. However, I am worried about cutting out a lot of links if they have been reciprocal ones. Are the sort of sites that would be sending typical spammy link exchange emails for window installation in NY likely to notice our UK education site taking away their link six months later and take away ours? If they do, will losing links from these sites harm us? Perhaps more importantly, is my plan a terrible idea in the first place? Look forward to hearing from y'all!
Link Building | | TEFLScot0 -
Value of Inbound Links to Pages With a lot of Outbound Links
Suppose you have a resource page of the Top 50 Awesome Sites in your niche. Since there are about 50 outbound links, then I would think there will be less Page Rank being passed to internal pages from internal links on the resource page. Since you are getting less PR passed to internal pages, are there other ways the inbound links can be beneficial, such as increasing the diversity of links of your domain? Sites like SEO Optimise seem to create a lot of Top 30 Resources lists and I have read that they think it is a strong tactic.
Link Building | | SparkplugDigital0 -
Page Autorithy vs. Domaine Autorithy
What is the relationship one vs. the other. What if DA is high and PA very low? I guest the best is to have the highest PA & DA? Will it influence results to have a link from a site with a DA of 80 and a PA of 0 for example? Thank you, Jean
Link Building | | BigBlaze2050