Are footer links at the end of each page still considered to be a valid tactic?
-
This is pretty much an opinion question, I was under the impression that footer links had been devalued almost to the point of uselessness, and if they weren't going to be of any real use to the users of the site why bother.
I was speaking to a web developer though whose opinion I do largely trust who remains very pro footer links, and I was wondering what everyone else thought.
Am I being too dismissive, or are footer links on the way out?
-
Google won't use the keyword anchor text in those links so much, but will follow them. They're also very user friendly, and are pretty much expected now a days.
-
From a user experience perspective, I like putting "exit" links in the footer so that when the user reaches the end of the page, he has some relevant links to continue reading content on my websites.
From a SEO perspective, indeed, Google doesn't seem to pass a lot of linkjuice to those links, as long as it identify them as footer links.
-
Google know's it's in the footer (pretty much always) so it will treat it like a footer link. No big deal, just not as potent as a content area link.
-
I'm not sure footer links necessarily carry much SEo weith anymore, but from a user perspective I definitely find them 100% useful.
If I'm reading a long blog post on SEOMoz for example, the links at the bottom allow me to navigate where I want to go next without having to scroll back to the top of the page.
It is also always the first place I would look to find contact information for a website and also for a TOS/Privacy policy.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
When should I dofollow a link?
I know I should have all my affiliate links as nofollow but when should I dofollow a link? When will it HELP me to have a dofollow link? Right now - all my links are nofollow because I haven't figured out how to have nofollow and dofollow in the same blog post. Any info appreciated!
On-Page Optimization | | dealblogger0 -
To many links on page and penguin
Could to many links on to many pages be a factor that the penguin update would effect your site. I know this is a broad question , but I am curious what people think.
On-Page Optimization | | cbielich0 -
Too many links on home page
SEOmoz crawl states I have 3 pages with too many links. My sites are hosted on Yahoo small business. One page they state is too long is the home page/ind. with 600 links to each page on the web site ( I think). Is this really a problem and how do I fix it? The other two pages are product categories that link to the products under the main product type. What I do not understand is that we have many larger product categories that SEOmoz crawl is not stating too many.
On-Page Optimization | | Wales0 -
Is it ok to point internal links to index.html home page rather than full www
I thought I saw this somewhere on SEOmoz before but I was so busy by the time I got around to work on my SEO on my site, I realized I have this happening and can't recall if it is a problem which takes away from my ranking. If my www.website.com is ranking well but I have internal menu links pointing to www.website.com/index.html instead of www.website.com will that take away from my www.website.com rankings? Should I change all my menu links that point to /index.html to the full website url path www.website.com ?
On-Page Optimization | | Twinbytes0 -
Why does the on page report reports a full path link as Cannibalize link?
On the seomoz on page report i get a cannibalize error. This is due to a link being full path. When i change the link to relative path then there is no Cannibalize error. Should i change the internal links of the site to relative path? I would appreciate your help.
On-Page Optimization | | pickaweb0 -
Navigation Links
Our developers typically have a CSS driven html menu at the top of the page with links to inside pages. They then have the same links in the footer. Does this double navigation cause any SEO issues or does Google disregard the second set of links? Thanks, Mark
On-Page Optimization | | DenverKelly0 -
How do you fix on page SEO ?
I have been trying to push my foundation website in organic search results for competitive keywords , i have been not been so consistent in raking our website in top search results of Google. can some one recommend the guidelines and activities which can really push my websites to Google first page. More Info: about our foundation We are the worlds largest school meal run ngo in the world feeding over 1.3 million school children in India Wesite url www.akshayapatra.org
On-Page Optimization | | AkshayaPatra0 -
Too many links on page has a state directory how do i lessen this?
I dont mean how do i take away links on the page but i know right off i am going to have at least 50 right off the bat and with my footer and menu bar and such im up over the limit of 100. My seo guy took care of it on my one site and dont know how Site with issue is www.Preexistingconditioninsuranceplan.com/pcip-states one that was fixed that doesnt appear to be too many on seomoz was http://criticalillnesspolicies.com/insurance-coverage/united-states/ if anyone can inform or decypher the code please let me know
On-Page Optimization | | lance010