Benefits of reducing on page links
-
This is more of a discussion point.
What would be the measurable results of reducing the number of on page links, specifically on a home page, but let's assume by way of a large navigation menu most of the pages have a lot of links"
For instance, would any of the stats on the MozBar be affected (let's start with the home page). Would the Page Authority or MozRank change at all, perhaps because there is less "juice" flowing out of the home page?
Thanks!
-
Thanks for the thoughts.
-
This is just personal opinion and kind of speculative... (you know there is a lot of "art" in SEO...
I think that the authority of your site or lack of authority will have a much greater impact upon the rankings of your individual pages than the number of links on your homepage or any other page for that matter.
So, I add as many links as I think will be valuable to my visitors.
I think that if you have a large info site, having a homepage like the Los Angeles Times will do more to entice your visitors to engage your site than a homepage that tries to funnel all of your PageRank into a few trophy pages. The fact that most nascent sites get almost all of their traffic from longtail queries supports this idea in my opinion.
Done in an enticing way, a lot of links to internal pages seems to engage more visitors, lead to more sales and bring in more traffic on all of the sites that I manage.
I want my visitors to say... "Wow! They have a lot of great stuff on this site."
I spend lots of time trying to give my visitors more relevant and attractive options and zero time trying to funnel pagerank by reducing on-page linkage.
Don't let an obsession with SEO squeeze the sex appeal out of your site.
(Don't follow this idea if your site is nothing but a bunch of crappy pages... either time to get busy or time to pack it in.... your days are numbered.)
-
by reducing the amount of homepage links it would allow more juice to flow to pages you leave so you should see better stats and rankings for the pages left linked on the homepage..
So if your keyword of a page was at serp 5 and you made the change and it went to 3 you know more homepage juice went to that page.
I also notice a pagerank change sometimes if the homepage is like a 5+
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Unsolved On page grader
All of my keywords score a 53 using the on page grader. When I look at the notes it indicates I don't have the keyword in question anywhere on the page which, while true in some cases, is not always factual. Does anyone have a similar experience?
Moz Pro | | josayoun0 -
Only 2 Inbound Links which are the Redirect 301 Links
Hello Everyone, We're having a serious Problem with the ranking of our website so we started testing the website in different Tools. Almost all of the tools say our website works great and in comparision to our competitors we win in almost every test – but we rank behind them. The only thing that makes me wonder is the fact that our website has only 2 Inbound links (Open Site Explorer) when the link source is set to only internal. And the only links shown are 2 links that come from the old http (we're using https) and redirect 301 to our https. No other links – in other tools we have around 80 internal links to our rmain https-webadress. Does anyone have an idea where that comes from? I'm afraid this might be our issue in ranking behind of lots of our competitors. Lokking forward to your ideas and suggestions.
Moz Pro | | Franksen3o3
Greets Frank0 -
Page Rank vs Page and Domain Authority - who wins?
A client has found another SEO agency promising various things to do with link building. Most of these promises are based upon links from sites with allegedly high page ranks. So my questions: Page rank seems to be fading out am I safe to stay with PA and DA metrics instead? I don't agree with link building tactics and feel that it should more a networking activity to provide USEFUL links to users... am I being too white hat and missing opporunities? The other company have promised long list of links including 100 SEO friendly web directory listings, 200 PR 8 back links from Pinterest (which i thought was no follow) & 10 long lasting and high quality mini web sites (with three pages/posts, video and pictures). Am I right that this all sounds a little spammy or is this really what I should be doing for me clients?
Moz Pro | | SoundinTheory0 -
"On-Page Report Card"- why is still showing " F grade" after introducing the keyword in page and title.
Hello, "On-Page Report Card"- why is still showing " F grade" after introducing the keyword in page and title. After changing the title and putting the keyword inside the title, in this section, "Exact Keyword Usage in Page Title", it shows the first title, without updating my changes. I have updated several times. In some cases worked, in this case doesn't. For example "online project management software" grades F, and "project management software" grades A, even if I've put the "online" word in title an so on. Now I have the same issue with "stock management software" which grades F. "stock management" grades A, even if i've put exactly "stock management software" thanks.
Moz Pro | | directspark0 -
Duplicate page report
We ran a CSV spreadsheet of our crawl diagnostics related to duplicate URLS' after waiting 5 days with no response to how Rogerbot can be made to filter. My IT lead tells me he thinks the label on the spreadsheet is showing “duplicate URLs”, and that is – literally – what the spreadsheet is showing. It thinks that a database ID number is the only valid part of a URL. To replicate: Just filter the spreadsheet for any number that you see on the page. For example, filtering for 1793 gives us the following result: | URL http://truthbook.com/faq/dsp_viewFAQ.cfm?faqID=1793 http://truthbook.com/index.cfm?linkID=1793 http://truthbook.com/index.cfm?linkID=1793&pf=true http://www.truthbook.com/blogs/dsp_viewBlogEntry.cfm?blogentryID=1793 http://www.truthbook.com/index.cfm?linkID=1793 | There are a couple of problems with the above: 1. It gives the www result, as well as the non-www result. 2. It is seeing the print version as a duplicate (&pf=true) but these are blocked from Google via the noindex header tag. 3. It thinks that different sections of the website with the same ID number the same thing (faq / blogs / pages) In short: this particular report tell us nothing at all. I am trying to get a perspective from someone at SEOMoz to determine if he is reading the result correctly or there is something he is missing? Please help. Jim
Moz Pro | | jimmyzig0 -
Page authority questions?
I've been analyzing some IT communities ...in order to check how relevant is the page authority vs PageRank. I found one main site which is organized by "communities'..and every community is a sub-domain. The root domain has an authority of 90/100 which it should be great......so the sub-domains "inherit" part of this authority.... Until here everything seems to be perfect. However, I went deeper and I picked one of these communities. Analyzing the "Linking Root Domain" I discovered it only has only 5 root domains pointing to its home page. Those 5 Root Domains have generated more than 134k links. That doesn't seem to be "natural". Checking those 5 Root Domains I discovered that they have been registered by the same Root Domain site. Ex: Main domain: Domain.com Community1.domain.com Community2.domain.com.... Linking Root Domains: DomainXY.com DomainABC.com DomainRST.com DomainFGH.com DomainOPQ.com It seems to me that it is easy to cheat the authority domain score. Just creating others sites developing the same topic and generating back links to your main domain
Moz Pro | | SherWeb0 -
How can competition outrank you if your site has better Domain/Page Authority, More links, and More Social sharing?
Say you have a site that has better Domain/page authority, more links, more social media sharing, and a lot more indexed pages (thanks to blogging) than the competition. Of course all of these metrics are based off of data from SEOMoz open site explorer tool which I am not sure if it produces accurate data. 1. Other than exact match domains or the age of a domain what would be other reasons why competition would outrank you? 2. Can anyone suggest other ways to help increase a sites domain/page authority besides creating more indexed pages, link building, etc..?
Moz Pro | | webestate0 -
Reducing duplicate content
Callcatalog.com is a complaint directory for phone numbers. People post information on the phone calls they get. Since there are many many phone numbers, obviously people haven't posted information on ALL of the phone numbers, THUS I have many phone numbers with zero content. SEOMoz is telling me that pages with zero content looks like duplicate content with each other.. The only difference between two pages that have zero coments is the title and phone number embedded in the page. For example, http://www.callcatalog.com/phones/view/413-563-3263 is a page that has zero comments.. I don't want to remove these zero comment phone number pages from the directory since many people find the pages via a phone number search. Here's my question: what can I do to make google / seomoz think that thexe zero comment pages is not dupliicate content?
Moz Pro | | seo_ploom0