Hreflang Implementation
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Hello All,
I'm currently working on a website with different folders for different country. For now I have defined the href lang implementation as below:
http://www.homepage.com/en/default.html"/>
Language: English - Country: United Kingdomhttp://www.homepage.com/enus/default.html"/>
Language: English - Country: United Stateshttp://www.homepage.com/nl/default.html"/>
Language: Dutch - Country: Netherlandshttp://www.homepage.com/nlbe/default.html"/>
Language: Dutch - Country: Belgiumhttp://www.homepage.com/fr/default.html"/>
Language: French - Country: All french speaking countrieshttp://www.homepage.com/de/default.html"/>
Language: German - Country: All german speaking countrieshttp://www.homepage.com/es/camisa-a-medida.html"/>
Language: Spanish - Country: Spainhttp://www.homepage.com/enen/default.html" />
Language: English - Country: All other countriesDoes this make any sense?
Furthermore, how do I implement this on underlying pages. Do I fill out the URL dynamically according to the URL the tags are found on? Or do I use these tags mentioning the homepage on all underlying pages? If so, how do I avoid duplicate content issues between NL and NL-BE and EN-GB, EN-US and EN? Canonicals?
Besides the whole hreflang implementation I was wondering if it's worthwhile or advisable to implement lang="en" xml:lang="en_"_ in the HTML tag and http-equiv="content-language" content="en_"_ in the META tags?
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Hi Bulserik
regarding those two questions, if we look just at Google, they are not taken into consideration by Google for International SEO.
On the other:
- because they don't harm a site;
- because they are used by Bing for geolocalization and geotargeting (Bing does not use the hreflang)
then, it is a good idea using them.
Check this old but still valid post on Bing about how to geotarget for them: http://blogs.bing.com/webmaster/2011/03/01/how-to-tell-bing-your-websites-country-and-language/
Finally, just to be sure:
remember to create Google Webmaster Tools profile for each subfolder and geotarget them for their corresponding countries.
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No one able to help me out on this one?
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Great, thanks. I'm afraid I'm on ISS though so have to see how to get that working. I understand from your answer the correct way of doing this is by implementing a dynamic URL in the hreflang tag and not just the homepage.
Besides the technical implementation you explained above, I'm assuming the way I segmented the site is okay right?
After that I still have this part unsolved: Besides the whole hreflang implementation I was wondering if it's worthwhile or advisable to implement lang="en"xml:lang="en" in the HTML tag and http-equiv="content-language" content="en" in the META tags?
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Assuming you're on an Apache server, this works for internal pages:
" hreflang="x-default" />
" hreflang="en-au" />
" hreflang="en-ca" />The REQUEST_URI will pull the internal page you're on (so if you're /about, then it will add /about to all 3 hreflang tags. I don't know if (but I think) this won't work on IIS servers. Just a thought if it doesn't seem to work.
Assuming your folder structure stays the same, you should be all set.
And once you're done, test it using Flang.
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