How create product category in Google Analytics?
-
Hi,
I have a lot of product in my GA ecommerce. Does anyone how I can split my product by product categories in Analytics?
E.g. Category: Blue cars, category: Yellow cars ...
-
Hi,
You should find your answer in this link: https://developers.google.com/analytics/devguides/collection/analyticsjs/enhanced-ecommerce#overview
But essentially you will have to use something like:
ga('ec:addImpression',{ // Provide product details in an impressionFieldObject. 'id':'P12345', // Product ID (string). 'name':'Android Warhol T-Shirt',// Product name (string). **'category':'Apparel/T-Shirts', // Product category (string).** 'brand':'Google', // Product brand (string). 'variant':'Black', // Product variant (string). 'list':'Search Results', // Product list (string). 'position':1, // Product position (number). 'dimension1':'Member' // Custom dimension (string).});
But you need to specify the Field Object in the top line. Read the link I sent you and should be all self explanatory.
I hope this helps
Issa
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Search results vary in chrome vs other browsers even in Incognito mode: Google's stand?
Hi all, We use incognito mode or private browsing to check the Actual results which are not impacted by previous history, location (sometimes), etc. Even we browse this way, we can see the different search results. Why would this happen? What's Google's stand on this? What is the actual way to browse to get the unbiased results for certain search queries? I have experienced that Chrome will rank our own websites bit higher compared to the other browsers even in incognito mode. Thanks
SERP Trends | | vtmoz1 -
G is for Google
So if you haven't heard already - Larry Page released a statement regarding the newly founded company: Alphabet. Crazy to think that the name hadn't even been used before for one but most importantly throughout his write up - there doesn't seem to be much clarity on what it is going to accomplish. What are your ideas/thoughts moz heads? https://abc.xyz/ - check it out. /Chenzo
SERP Trends | | Chenzo0 -
Updating the Google Knowledge Graph....any hard answers on how to do this?
We are trying to update the Google Knowledge graph for one our clients. We would like to have company founding date, CEO's name and founder name in the knowledge graph. This information is already included in their wikipedia entry. Where else can we make changes to update this knowledge graph? Is their structured data option for founding dates, CEO/founder names? Should we include this information in their Google+ profile? We are using the publisher tag. We are not sure how to update the freebase account.
SERP Trends | | VanguardCommunications0 -
Google vs. Bing
We rolled out a new site for a customer on an old (branded) domain (14 years old) about 3 weeks ago, and we are doing very, very well in Google for 40+ keywords, but we can't make a dent in Bing. Absolutely nothing. We are using the Webmaster tools for both. Are we missing something? Are we not using the Bing Webmaster tools correctly?
SERP Trends | | CsmBill0 -
Google Adchoice - where to begin?
I know many of you may see this as cheating but I've been given a Adchoice budget so I'm going to make the most of it! One problem... where do I begin?
SERP Trends | | desktop_nev
Adwords doesn't seem to have any information about Adchoice and Adsense, as far as I can see, is placing adverts on my site which is not what I want.0 -
Google Merchant Center Feed Disapproved - Data Quality Good - No Warnings
I have noticed Google Merchant Center has been making many changes of over the last month. Feeds can now be optimized for certain product attributes. The dilemma currently is that I have a Google Merchant Center Data feed that shows zero warnings and that the data quality is good. Unfortunately, the entire feed has been disapproved. Across many other websites that I noticed the same issues, I have been able to fix all warnings and the feeds are taken perfectly. This one sites issues are eluding me. Anybody have any suggestions or experience dealing with this problem? Possible issues I have looked into but could be affecting feed. Merchant Center Guidelines have been reviewed multiple, multiple times and here is what I have found. 1. Website has limited duplicate content taken from distributors product listings (I have fought a unending battle with site owner to make all product content original) 2. Refurbished Products Issue: The sites feed has listed all products as "new". I found some of the product content in the site had "refurbished" listed. The guidelines state that products must be listed & marked as refurbished in the feed. To overcome this issue I disabled all refurbished products and resubmitted the feed. This did produce a good approved data feed.
SERP Trends | | SEMCLIX0 -
Googl travel dates
I have just noticed, while checking where our hotel clients rank for certain keywords, and noticed a panel on the left hand side called Travel dates. There was a check in and check out option which could be populated manually or by using a drop down calendar. But there's no submit button or anything like that. What is this panel for, and can any benefit be had from it, because from what I can see it doesn't actually do anything (unless it's not displaying properly on my computer?
SERP Trends | | themegroup0 -
Google Shopping
Hi There, We're promoting an ecommerce site that has a very high authority and very good rankings for many different products but the thing is that the site doesn't appear on google shopping. What do we need to do to make it appear there and have good rankings in the google shopping engine?
SERP Trends | | liors0