Welcome to the Q&A Forum

Hey Ryan

Yes, keywords ranking do drop in quantity. Always do checks to update your keywords. Personally, I do a monthly to quarterly check on these keywords to update on my site.

You can have a look at my site https://www.corsivalab.com

I feel you should put a focus on your content too. Make use of Moz Resources as they provide very good insights and sharings for starters. Quoting from Moz Resources 'At the heart of Link Building Campaign is the **asset **that would be used to attract and earn links, often known as "**HOOK" **that makes people care about what is offered and will entice them into linking to you.

Also remember to backlink to active sites relevant to your content so that Google will not penalize you.

Above are some insights for you to start on. Hope it will help!

Cheers!

Hi Kelvin,

Thank you for posting this question! I have recently look up into Moz Resources and these are some insights.
1. Focus on "Natural" editorial links, those that are editorially given by other website owners. This would be much more efficient than having to contact someone and ask them to link to you. (Provide them a good reason for them to do so. Making them aware of that reason.) - Cons, it takes time but nevertheless is HIGHLY VALUED.

2. Manual 'outreach' link building - most common which involves manually contacting website owners and bloggers to get linked.

An important note from Moz Res: Google has been devaluing and even penalizing 'self-created, non-editorial links' which often fall in line with black-hat practices that aim to fool the search engines into thinking a piece of content is relevant and important when it isn't.

Non-editorially given link, inherently carry less weight than other types of links. Focus on tactics that give you editorial links that add value to your website and business.

**What you should do in my opinion:

• Look out for blogs with great evergreen content (**with good rankings, good links, seeming decent traffic, etc) and link to a relevant page on your site.

• Look out for more active sites(usually have better overall quality, search performance, and a more active audience) - with a more active audience, potentially increase your chance to attract more decent traffic to your page.

Whether or not you succeed, it is crucial that you have a structure towards link building, which is very much dependent on a combination of your available assets and resources.

Hope the above insights have answered to your question applying to all kind of links. Different kind of links brings different impact to your business (whether or not this bring awareness to the potential audience).

You can visit my blog at https://www.corsivalab.com/blog and have reference to how I am actually backlinking the necessary stuff. Marketing is all about learning and sharing, the blog too has tips and ways you can better strategize and do links for marketing purposes.

Let's learn more as a community!

Cheers!

Hi guys,

Is it okay if I share my URL to my website here with the community too?

URL: https://www.corsivalab.com

Hope to have the privilege to receive precious opinions, for the following

1. Is the placement of keywords sufficient? - Focusing on Web Development Singapore

2. What are ways to further improve?

Corsiva Lab is a Web Design & Development company based in Singapore. At the same time, may be we can have more companies sharing their URL here so we can all learn with each other.

Hope to receive all your honest opinions.

Hi Jason

Rather than saying Google not believing you, I would say that it's because you are new to Google. Keywords itself is an important factor which helps you climb your ranking. But having a flow in the content you are writing with the keywords must too have a flow and should not have any instance whereby you abruptly add in a keyword just to get the attention of Google. It takes time to climb up to the top ranks and besides keywords, there are other factors that contribute to your ranking. Over excessive use of keywords would make Google be suspicious and penalize you.

Everyone can look up to http://www.gsqi.com/marketing-blog/google-algorithm-update-february-7-2017/ a post relating to Google recent Algorithm Update - Analysis and Findings which I just recently read up on. (P.S it is a write-up by another person with video included by Google's Gary Illyes)

Do also make use of Moz Resources which is really useful as they provide guides for you to refresh on the Good, Bad and the Do & Don't when it comes to SEO.

Also, I feel you can also research on marketing content blog in the net, where tips and methods are recommended. I believe Moz too, have a lot of companies and people providing recommendations and answers.

Lastly, would like to let you know there is nothing to be embarrassed! We all have our troubles and through discussion, we can derive better answers for ourselves and for the others.

Cheers! Thank you for posting this question! Hope to see more answers from others too!

Hi Kelvin,

Thank you for posting this question! I have recently look up into Moz Resources and these are some insights.
1. Focus on "Natural" editorial links, those that are editorially given by other website owners. This would be much more efficient than having to contact someone and ask them to link to you. (Provide them a good reason for them to do so. Making them aware of that reason.) - Cons, it takes time but nevertheless is HIGHLY VALUED.

2. Manual 'outreach' link building - most common which involves manually contacting website owners and bloggers to get linked.

An important note from Moz Res: Google has been devaluing and even penalizing 'self-created, non-editorial links' which often fall in line with black-hat practices that aim to fool the search engines into thinking a piece of content is relevant and important when it isn't.

Non-editorially given link, inherently carry less weight than other types of links. Focus on tactics that give you editorial links that add value to your website and business.

**What you should do in my opinion:

• Look out for blogs with great evergreen content (**with good rankings, good links, seeming decent traffic, etc) and link to a relevant page on your site.

• Look out for more active sites(usually have better overall quality, search performance, and a more active audience) - with a more active audience, potentially increase your chance to attract more decent traffic to your page.

Whether or not you succeed, it is crucial that you have a structure towards link building, which is very much dependent on a combination of your available assets and resources.

Hope the above insights have answered to your question applying to all kind of links. Different kind of links brings different impact to your business (whether or not this bring awareness to the potential audience).

You can visit my blog at https://www.corsivalab.com/blog and have reference to how I am actually backlinking the necessary stuff. Marketing is all about learning and sharing, the blog too has tips and ways you can better strategize and do links for marketing purposes.

Let's learn more as a community!

Cheers!

Hey Ryan

Yes, keywords ranking do drop in quantity. Always do checks to update your keywords. Personally, I do a monthly to quarterly check on these keywords to update on my site.

You can have a look at my site https://www.corsivalab.com

I feel you should put a focus on your content too. Make use of Moz Resources as they provide very good insights and sharings for starters. Quoting from Moz Resources 'At the heart of Link Building Campaign is the **asset **that would be used to attract and earn links, often known as "**HOOK" **that makes people care about what is offered and will entice them into linking to you.

Also remember to backlink to active sites relevant to your content so that Google will not penalize you.

Above are some insights for you to start on. Hope it will help!

Cheers!

Hi Jason

Rather than saying Google not believing you, I would say that it's because you are new to Google. Keywords itself is an important factor which helps you climb your ranking. But having a flow in the content you are writing with the keywords must too have a flow and should not have any instance whereby you abruptly add in a keyword just to get the attention of Google. It takes time to climb up to the top ranks and besides keywords, there are other factors that contribute to your ranking. Over excessive use of keywords would make Google be suspicious and penalize you.

Everyone can look up to http://www.gsqi.com/marketing-blog/google-algorithm-update-february-7-2017/ a post relating to Google recent Algorithm Update - Analysis and Findings which I just recently read up on. (P.S it is a write-up by another person with video included by Google's Gary Illyes)

Do also make use of Moz Resources which is really useful as they provide guides for you to refresh on the Good, Bad and the Do & Don't when it comes to SEO.

Also, I feel you can also research on marketing content blog in the net, where tips and methods are recommended. I believe Moz too, have a lot of companies and people providing recommendations and answers.

Lastly, would like to let you know there is nothing to be embarrassed! We all have our troubles and through discussion, we can derive better answers for ourselves and for the others.

Cheers! Thank you for posting this question! Hope to see more answers from others too!